Information
Units
Account
Welsh
Previous module
Module 3: Developing and Planning a Marketing Campaign
Categories:
Uned 2 - Marchnata
Wishlist
Course Content
Unit 2: Marketing
Amcanion y Modiwl
Objectives
Marketing Campaign Activities
Marketing Campaign Activities
Choosing Aims and Objectives
SWOT Analysis
PESTLE Analysis
PlantSea Case Study
Determining a Target Market
Finding Competitors
The Marketing Mix
The Marketing Mix
The Product
Case Study – Branding
Price – Pricing Strategies
Promotion
Corporate Image Case Study
Place
Extended Marketing Mix
The Marketing Campaign
The Marketing Campaign
Appropriateness of the Marketing Campaign
Appropriateness of the Marketing Campaign
