Module 1: Exploring the Features of Businesses
About Lesson
Techniquest

Purpose

 

It is important to understand that different businesses have different purposes. For example, they could be selling goods or providing a service (or both). A business providing a service sells an experience to the customer, e.g. Techniquest in Cardiff. Techniquest’s main purpose is to provide an informative and fun experience for its customers. It also sells goods such as souvenirs, including in its coffee shop too.

Compare this with a company like Halen Môn. The main purpose of Halen Môn is to produce salt (a physical commodity), and sell it worldwide, but it also offers tours of its factory.

The purpose of a business can be about making a profit, or not, as we have already seen. But even in a business whose main purpose is profit, it is likely that they have other priorities as well. Not-for-profit companies will often have a social purpose. In other words, they want to make a difference in some way.

 

Halen Môn
Halen Môn